Financing your global marketing activities FAQ
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Yes. Actually, they are meant to fund only marketing and sales activities in global markets.
Any foreign market, however you need to focus only in one country/territory in the case of “Smart Money” or up to two markets in the case of Shlav.
Smart Money is for companies with a yearly export of at least ILS 1,000,000 or ILS 400,000 if their total turnover is beyond ILS 10 Million.
Shlav on the other hand is for smaller companies and requires no export at all or a total export which does not exceed ILS 1,000,000 and as long as their total yearly turnover is at least ILS 500,000.
In addition, the maximum recognized budget by “Smart Money” is typically ILS 1,000,000 while the one from Shalv is only ILS 400,000. Both programs provide 50% funding from the total approved budget.
You may find more information by following this link for “Smart Money” and this link for Shlav.